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Event Management Apps – The secret to a smooth event experience

We live in a modernised world where the power of digital platforms has taken over the offline modes with regards to overall management of an event. Be it a big conference, a year-end sales meet, or just an agenda setting...

Tips on creating an event planning checklist that leads to flawless execution

Event planning – two words that encompass an ocean of things to take care of right from the pre-planning stage six months prior to the event until the event day, when unexpected last-minute changes are quite the expect...

3 major event marketing challenges and how to overcome them

A marketing plan, if planned to perfection, can bring a whole lot of wonders to your event. It is the marketing plan which hits the perfect needle related to your customers’ needs and aptly pulls the trigger to transfo...

Five ways to give events a brand personality on social media

Acting, especially method acting, is such a revered form, isn’t it? Someone sinking their teeth into the character and taking on the personality, fully and uninhibitedly, is such a treat to watch for the audience. Simi...

Dos and Don’ts of Attendee Comfort

The success of any event profoundly depends on your attendee’s experience during the event and one such department that surely tops the list is the seating arrangement for the attendees. Since old times, comfort at any...

Tools, Ideas and Tips for Virtual Meeting

While the human connection is extremely imperative as a part of communication, virtual meetings are the ‘IN’ trend for businesses nowadays. Well, not just to follow the trend, but virtual meetings are taking place o...

EU GDPR: Implications on Indian firms

Let us begin with the stark truth: DATA IS KING, but an even bigger and much more relevant truth is the need to protect this data and share it with only and strictly correct and reliable sources. It is of utmost importan...

Tips to ensure your event attendees’ safety and security

Today, there is no particular season to organise an event. Although the summer and winter months would be the more popular choices, where we see sprawling areas brimming with stalls and visitors, there are a select few e...

3 Simple Tricks to make your Exhibition Stand, Stand Tall

Ever wondered why exhibitions are still “in vogue”? In a world where technological innovations have swamped our minds with a muddle of options, what compels event organisers or companies to still opt for the traditio...

7 reasons why videos work wonders for your content marketing plan

Long-form articles, short blogs, listicles, GIFs are all good, but there is a reason why YouTube is the second most popular search engine. From the traditional mode of television commercials back in the 1960s, we have mo...

How Social Media Walls Create a Buzz at Events

Events are all about memorable moments and unforgettable experiences and the involvement of attendees or guests during the events acts as nothing but a huge add up to providing an extra boost to the communication. With ...

Unique and unusual event trends around the world

To stand out is one of the most significant and yet one of the hardest things to do. Or is it easy? Well only time has the answer to that. In today’s digital world, people are yearning consistently to one up their oppo...

Because a stellar event is what they deserve

Today, an event is all about creating an immersive experience for the visitors…leaving them with a WOW feeling. But, the public’s attention span is dwindling day-by-day and grabbing it and then going on to retain it ...

Top trends of 2018 to make your event top-notch

The marketing-selling duo is like a perfect lock and key combination; it is like wine and cheese – one incomplete without another. And, companies have realized the importance of investing in quality event marketing. It...

3 Incredible ways of using Influencer Marketing for your Events

From social awareness to leisure events to business meets, one major strategy that a lot of brands or companies proactively use these days is the utilisation of influencer marketing at your events. Influencer marketing i...

How will social media algorithm updates impact brands?

What are social media networks? Social networks are built to bring people closer together and increase interaction between them. One of the many ways social media platforms are booming is by connecting people by showcasi...

Top 4 trends in event technology to explore in 2018

Today, an event is all about creating an immersive experience for the visitors…leaving them with a WOW feeling. But, the public’s attention span is dwindling day-by-day and grabbing it and then going on to retain it ...

Project Management for Event Planners

Event planning clubbed with project management can be a difficult task, altogether. While project management is a process well defined and flows from one step to the next in a methodical manner. Event management on the o...

How to Use Data to Expand Your Event to New Markets

The core foundation for running a successful event comes with the collection of incredible amount of data. The challenge though lies in transforming this data into valuable insights. How to use this data to expand your e...

5 Ways to Ensure Event Engagement

Event management is an exhilarating and fast paced industry growing prodigiously; it’s passionately driven by enthusiastic people. We know the amount of effort that goes into arranging an event. This bustling industry ...

Five Ways to Host a Perfect Business Meeting

In the professional world, a business meet sets up your journey towards executing your company’s ideas with finesse and effectiveness. The big question though lies in the engagement of the attendees. How can we make th...

Tips to Manage On-site Event Registration like a Pro

It’s 2018 and there are various products and systems that are made available to assist you to manage your on-site registration for the event like a Pro. The best thing about such technology is that you have a track of ...

Web Design Trends That Event Managers Should Know

In recent time, it is a challenge to keep up with the design of your current website. Now, the reason behind this can be either if you are low on budget or just shortage of time. However, a good online presence is crucia...

Great Content Marketing ideas to benefit your Event

Generating a strong content marketing campaign for your event is a critical step on the way to safeguarding a sell-out. An event campaign is as unpredictable as it is exciting. Schedule changes are frequent in the lead-u...

Why Pre-Event Content Marketing is highly important?

Every event professional knows that the people who are attending an event are excited to see and know what's in treat for them. As event planners, we can help to build up the same excitement with appropriate and strategi...

4 Easy and Powerful Ways to Promote Your Fundraiser

Fundraising events are very common and famous as it collects a huge amount of money for a particular organization but at the very same moment fundraisers are costly and very time-consuming. The success of any fundraiser ...

5 Essential Time-saving Hacks for Event Professionals

Despite all the technological advances we have had over the past century, nobody has found the simplest way to extend the number of hours in a day, nor have they discovered the way to freeze time once you’re on a quick...

5 Free Ways to Market Your Event Planning Business

When most event planners think about promoting their event business, they think about costly advertising they can’t afford. The goal of selling is to extend whole recognition. Prospective shoppers tend to get services...

5 Essential Items to have for Successful Conferences

With time events and corporate conferences are rapidly gaining popularity and are becoming conventional in the world of professionals. Studies show that the presence of events and conventions shows a rapid increase in th...

6 tips to Plan a perfect New Year’s Eve?

It’s that time of the year yet again, where you send a holiday card to your loved ones, and get into the spirit of joy and happiness. You would obviously love to have a crazy party instead of heading towards 2018 will ...

Top 5 Audience Segments for Hyper-Targeted Event Marketing

Like Michael J Croft defines Market Segmentation as, “The idea of dividing a market up into homogeneous segments and targeting each with a distinct product and/or message, is now at the heart of marketing theory” –...

Top 5 Latest Technology Trends for your next Event

There is no shame in admitting that you are a tech-savvy, but don't you think that trends in the events have become monotonous? As an event host, don't you feel that your attendees are at the event are wowed enough? If y...

5 Ways to Attract Sponsors for Your Event

There has been a constant increase in Event sponsorship across the world in last few years. According to reports, sponsorships in events have been increased from 60 billion to 62.1 billion by the end of 2017, an astonish...

Audiovisual Trends to Attract Event Attendees

From years audio-visual has created a memorable experience for all age groups. With mundane audiovisual services, the event that you are hosting might go missing. But how do you plan to add-in AV without harming your bud...

6 Tips to Choose an Efficient Event Vendor

Like Winston Churchill quoted, “Plans are of little importance, but planning is essential", this is very much applicable for event planners too. They usually have a large network which contains vendors and suppliers in...

How to make post event survey?

Winston Churchill once said, “Criticism may not be agreeable, but it is necessary. It fulfills the same function as pain in the human body. It calls attention to an unhealthy state of things.” –And if you are an ev...

Easy Guide to Event Planning

Whether you're a newbie as an event planner or in the event management field, or just thinking about a career in the field, it all comes to making decisions or finding the best ways to do things. You won't have years of ...

How to Write an Event Planning Proposal?

When organizations and companies look for an event company, they often release a Request for Proposal (RFP) which is a formal document. This document contains the general description or the plan showing the essential nee...

Ways to Lure Event Attendees to Exhibition Booths

Are you still not sure how to get the delegates visiting the booths at an exhibition? Well, you literally physically can’t drag them around, right? Exhibitors need to engage the event attendees more and create a bette...

Chatbots: A great strategy for Digital Marketing

Marketing on the internet is regularly growing with the foundation of innovative and disruptive technology. Now, this technology is the latest trend that is booming in the industry and has captured the attention of marke...

5 Tips to boost up Cost-Saving Strategies for Events

Like the former American President Benjamin Franklin quotes, “A penny saved is a penny earned” – and just like that we all need to focus on saving our costs. So, do you want to learn how to minimize your budget for...

Event Planner’s Guide to Experiential Marketing

Maya Angelou said, “People will forget what you said, people will forget what you did, but people will never forget how you made them feel.” – And experiential marketing gives the audience the feel of the brand lik...

Technological Trends That Are Taking The Event Industry By Storm

Events as many of us know are a medium to create larger than life experiences. This industry has developed in numbers at lightning speed. With this growth comes a need for technology that helps brands create widespread b...

6 Ways to Impress Event Attendees

Like Michael Sheen quotes, “If someone has an ability to impress an audience there's a tendency to be tempted into doing just that.” – And when it comes to pleasing the people attending the event, the event planner...